Platform Administration Overview

The Platform Administration section is primarily for users with the Admin role. It covers the configuration and oversight tasks that keep your Clarence AI environment secure, compliant, and effective.

As a Platform Admin, you can:

• Manage team members and their roles
• Connect and maintain social media accounts
• Configure Automated Brand Research to monitor topics, sources, and competitors

These capabilities ensure that day‑to‑day users can work efficiently while your organization’s overall presence and governance remain under control.

Key areas

Platform Administration is organized into:

• Managing Team Members – Invite, remove, and assign roles to users.
• Connecting Social Media Accounts – Securely connect X (Twitter), Facebook, and Instagram accounts.
• Automated Brand Research – Configure proactive monitoring of topics, sources, and competitors.

Only Admins should have access to these areas.